|
"Absolutely Bursting with writing, publishing and marketing content for the online writer..." |
|
| Editor: Darren Andrews. | 27th June, 2003. |
CONTENTS
EDITORIALSurvey Results Published Should I mention that the fifth Harry Potter book was launched six days ago? ;) I heard a young girl on the news reviewing the book less than 24 hours after its midnight release. I wonder how an author feels when a year's work is digested in a few hours by a reader! I was interested in the thirty-minute interview with J.K. Rowling (don't know if you got that in the US). She was asked about her regime for writing and simply responded that she had none - just wrote as often as she could. She also mentioned the fact that she had written the last chapter of the last book already, which is interesting. It fascinates me to see how people plan and write books. CRITIQUE ME A big thank you to those who have submitted samples for the next Critique Contest on July 10th. And to those who've submitted critiques for the current contest - keep them coming but they must be in before the 10th July! Remember, for this first contest you get to critique me! SURVEY RESULTS I'm ending the survey! Here are the results: Q1. Do you prefer the email text or online WAPA?
17% online Conclusion: The email text version will continue to be available for those who request it from the Bulletin. Q2. Would you say the WAPA contained enough Internet marketing content?
74% Yes Conclusion: Looks like I'll be keeping this about the same. Q3. Would you say the WAPA was...
Too long? 4% Conclusion: Gee, I guess I'm doing okay here too! Q4. What is your favourite part of the WAPA?
5% Jennifer Stewart (Writing Tip) Conclusion: Articles, Wordcraft and Editorial will stay! Q5. What would youliked to see changed or added to the WAPA? Almost 50% were happy with the WAPA as it is. Some other suggestions - equally submitted - included: more jobs, more marketing tips, more related links, more about novels, more on copywriting, more marketing articles, more British market information, and cutting out the content listing. Conclusion: I will be thinking about some minor changes but the WAPA wil stay largely as it is for the foreseeable future - thanks for all those who took part in the survey and for your support of the WAPA. I should also mention the site review in the Market Watch section - I think you'll find it very interesting. ;) *IMPORTANT* Don't forget to read my writing sample in the Contest Corner section and get off that critique before July 10th! Enjoy the rest of this issue, To Your Online Writing Success! Darren Andrews, Editor.
FEATURED ARTICLEThe First Steps To A Best-Selling Ebook by David Garfinkel (c) David Garfinkel - All Rights reserved Why do some ebooks sell off the charts, while other ones can barely get off the ground? You'd be surprised. The other day, I was having breakfast with a friend who is a world-famous, best-selling "bookstore book" author. I asked him, "Hey - how's your ebook doing?" His answer: "I've... sold... four." We talked for a little while about what he was doing. I saw his problem - he was applying his success formula for "bookstore books" to ebooks. And it wasn't working very well on the 'Net. I told him, "People don't buy ebooks to stimulate their minds or indulge their imaginations. Harry Potter would never make it as an ebook. Authors you see on Larry King or Oprah don't write the kind of books that sell well as digital products on the Net. If he were alive and writing today, even Ernest Hemingway would fall short." Me, I'm what you would call a best-selling ebook author. But, unlike the New York Times bestselling authors, I don't write any groundbreaking, "brilliant" material to sell on the Web. What I write is intensely *practical* -- simple, step-by- step, problem-solving, time-saving stuff. With ebooks like that, my sales really do go off the charts. Now you might accuse me of bragging. But now that I have your attention, how would you like to know my secret for a bestselling ebook? It's simple. The ebook must... 1) make a big promise 2) to solve a major, nagging problem 3) for a rabid market.
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
Never mind the naysayers sharp Internet marketers are
making good money with ebooks! (We're talking BIG bucks.)
Now, for the first time, an authoritative online manual
lays out ALL the details of how to do it. To find out more,
visit => http://writers-and-publishers.com/ebksecrets
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- To show you what I mean, here are three examples of ebook ideas. First, a lame example: An ebook on creating a more pleasant living environment for yourself by choosing the right wall hangings. This could possibly work as a bookstore book, but it's a TERRIBLE idea for a bestselling ebook. Why? Because there just isn't a large, rabid group of people laying awake at night, tossing and turning, tortured with the thought, "If only I had the right paintings and tapestries on my walls, then my life would be perfect." Now, let's move on and look at an OK example: An ebook on keeping an old junker going without spending a lot of money. This is "OK" because there are always a lot of people who have old, broken-down cars and need to keep them going without putting tons of money into repairs. This problem really does keep them awake at night. Why is this only an "OK" idea? Because even though it would make sense from your point of view for these people to spend $19 or $29 on your ebook to save hundreds of dollars in repairs, they are probably watching their pennies and won't be super-likely to buy your ebook. Sure, they should. But that doesn't mean they will. Finally, an excellent example: An ebook on a how to save A LOT of money selling your own house without using a real estate agent, thus holding onto thousands of dollars you would have otherwise paid in commissions. This is an "excellent" ebook idea because in America, one in five people move every year - so there's a large market. They're "rabid" because many of them really resent paying real estate agents a large commission, and that commission is a major, annoying problem for these people. By the way, I have a friend who wrote such a book, and the sales of his ebook have given him and his wife enough money to cover their own mortgage and two car payments every month for several years. I'd call that a best-seller -- wouldn't you? :) So, to wrap up, before you dive into your new ebook, ask yourself these three questions: 1. Who is my Rabid Market? 2. What is my Big Promise? 3. What Major, Nagging Problem does it solve? Answer those questions, and you're well on your way to creating a best-selling ebook on the Internet!
--------------------------------------
David Garfinkel is a leading Web sales copywriter who helps
authors market and sell ebooks. He is co-author of "eBook
Secrets Exposed: How to Make MASSIVE Amounts of Money In
Record Time With Your Own eBook (Whether You Wrote It Or
Not!)" For more information, visit this link.
Editor's Comments... I've read the ebook referred to above and all I will say is it's been one of my all-time best ebook buys...Get it! http://writers-and-publishers.com/ebksecrets WORDCRAFTInspiration, Tips and Exercises to Help You Write Well (+) Writers' Wisdom"Storytelling reveals meaning without committing the error of defining it." ~ Hannah Arendt. Source: http://www.quotegarden.com/writing.html (+) Writing Tip Nouns with NO plurals Some words use the same form for the plural as they do for the singular (and this is common sense when you look at the nouns involved) - by definition, these words refer to a 'group', so it doesn't make sense to have another word. Some examples: corps, deer, dozen, innings, sheep, species, series. Contributor: Jennifer Stewart. Subscribe to her free weekly Writing Tips: or start your six-part Writing Course now. (+) Writing Exercise Copy the first sentence from a book and then finish the paragraph on your own. (+) Wordhoard aestival - of or pertaining to summer. This is the best word I can find to complete our little seasonal adjectival quartet (vernal, brumal, autumnal). Sometimes spelt 'estival'. It comes from the Latin aestas which means summer. Please send all Wordcraft contributions here. (do not send attachments or large html emails - they will not be downloaded!) YOUR ARTICLES!
Read the latest articles at: If you want to submit an article, a word of warning: I reject most and give no explanation. Of course, most of them are non-writing-related marketing articles which I clearly state as being inappropriate on the submission page. For the rules and the form to submit your article, go here: http://www.writers-and-publishers.com/submit.html If - and I highly recommend it - you want to earn revenue from the writing course advertised at the bottom of your article page then sign up (free) to do so here: ---------TIP
CONTEST CORNER(+) Critique Contest #1
MARKET WATCHTools, Resources, Services, Products and Opportunities to Help You in Writing, Publishing, Promoting, and in Generating Revenue and Traffic... (+) Site Review of OneLessonLearned.com Share Your Best Life Story With The World - by Jim Edwards
(c) Jim Edwards - All Rights reserved When most people sit down to write a book, they expect it will take months to complete the job. They envision working endlessly and toiling over every word until they finally emerge a year or two later with their finished "masterpiece." Well, that may hold true for traditional authors, but the power of the Internet makes it possible for more innovative authors to not only create books with compelling content, but to do it faster and easier than most ever dreamed possible. Texas psychologist, Michael Wolf, Ph.D., represents a new breed of author who sees technology not only as a way to bypass traditional publishing and distribution channels that take years to bring books to market, but use the Internet to actually gather the main content for his book. Understanding that many authors write in a vacuum about things that only seem relevant in their own lives, Dr. Wolf decided to let his audience help him write his books by sharing their specific stories with him through the Internet. His book series, called "One Lesson Learned," is currently in development at www.onelessonlearned.com. These encouraging instructional books will contain personal stories from ordinary people who share an important lesson learned from their own life-changing experiences. These books will give both readers and contributors a chance to connect and make a positive impact on each others' lives. Unlike the popular "Chicken Soup For the Soul" book series which often focuses strictly on inspirational stories, the "One Lesson Learned" series will concentrate specifically on how one person's lesson learned can impact the lives of others in specific ways. As a practicing psychologist, Dr. Wolf figured out what your grandmother knew all along: the hardest lessons learned usually represent the best lessons to share with others so they don't make the same mistakes. Most people will experience an event or develop a personal insight that changes their lives forever, though they often don't realize the impact until years later. Unfortunately, the jewels of wisdom contained in those stories usually never extend beyond the individuals involved. Dr. Wolf hopes to preserve this knowledge through his "One Lesson Learned" book series. His inspiration comes mainly through his own 20 years of helping people make positive changes in their own lives by discovering and using their own life lessons. He also recognized the healing power of sharing these lessons with others, not only for the reader, but also for the storyteller. Gathering content through the Internet makes it possible for individuals from all walks of life around the world to share their stories and make a positive difference in the lives of others. In effect, Dr. Wolf has created a virtual campfire around which we can all sit and gain hard-won knowledge from each other, much the same way our ancestors did before life got so complicated. You should visit http://www.onelessonlearned.com right now to learn how to contribute a story or to read sample stories, or send an email to: questions@onelessonlearned.com
-------------------------------------- Jim Edwards is a syndicated newspaper columnist and the co- author of an amazing new ebook, "Turn Words Into Traffic," that will teach you how to use free articles to quickly drive thousands of targeted visitors to your website or affiliate link! Click Here => http://www.turnwordsintotraffic.com -------------------------------------- Editor's Note... Wny not set up your own web site for collecting contributions for your own compilation? Remember to keep the site clean, slick and focused. All you'll need is:
* a domain name And I might even let you advertise for contributions for free in the WAPA! -Ed. (+) Free sample ebook - 30 Days To Internet Marketing Success by Joe Kumar hot! Joe Kumar is 18. He came online just 2 years ago. He has made hundreds of thousands of dollars since his first ebook launched just a few months ago! His ebook is the hottest info product out there right now. Period. What's in it? Well, Joe went to all the top Internet marketing gurus and asked them what they would do if they lost their money, name, list and contacts and had to start from scratch - as if they had just come online for the first time. In his book "30 Days To Internet Marketing Success" Joe has each guru go through the exact steps - day by day - they would take to become successful in 30 days. Get a f re e sample of this ebook (content-limited) at: http://www.writers-and-publishers.com/sample30days.pdf Or go straight to the main site here. (+) New Way To Make and Receive Payments Online StormPay is set to become the new PayPal but with some interesting and welcome differences... (+) Free Webhost Recommendation (Change) The following is an excerpt from an email sent out to former "Write Your Way To Success and Profit" subscribers: This is to notify you that I am no longer promoting or endorsing the free webhost service, duploweb.com. Removal of their support system and continued long-term failure of their hosting over the last month or two has left me no other choice. Thus they have been replaced in the course with a new hosting service which will host a domain for as little as $18 per year and is completely ad free. You can find out more info about them through this link: http://www.doteasy.com/index.cfm?A=infopage They are considered one of the best out there! Darren Andrews. (+) Succeed With Your Own Small (or Large) Ezine! Whether you have a large, middling or small ezine, or even if you have none at all then listen up! (I think that includes everybody- ;) ) Dr. Mani Sivasubramanian - who's also a WAPA subscriber by the way! - is the author of 8 books on ezines (email and web-based newsletters) and several sites on the subject. He's launched a new course with the rather unexpected name of "Ezine ANTI-Marketing". "You DO NOT Need A Large List To Succeed" Dr. Mani assures us, the key is to "focus on building SMALL lists"! By trimming your list he teaches you how to skyrocket your profits by 1700% ... or more! So, your ebook not selling too well lately? Your writing services being ignored? It's time for some EZINE ANTI-MARKETING! Read the remarkable *free* report by clicking here now. Darren Andrews, owner of the WAPA Ezine. (+) Are Your Emails Getting Through? If you run an ezine or mail out to any email list, or just use email to send private messages, you may have noticed (or maybe not) that some of your recipients are not receiving them. I've had a number of personal emails go 'missing' and it's mostly filters that are the problem. These filters will scan your email and award points for each term found that indicates a probable unsolicited commercial message. Of course, being software and not human, it makes an awful lot of assumptions. Find an email you sent out recently and send it to: mailto:spamcheck-dubhdara@sitesell.net E.g. TESTyour headline here [don't leave a space!] ... with the word TEST (in caps, without quotations), preceeding the subject in the Subject line. You'll get a report back telling you how you email would fare (i.e. if it we be blocked or not). The results may shock you! p.s. This is an improved service over the one mentioned a few issues ago, so try it out! (+) Writers' "Value" Link Exchange hot! "The World's only True-Blue, Real Link Exchanger that works!" A powerful PREseller, now your friends, colleagues, visitors, readers, and just about anyone else can find high-value, similarly themed sites, then exchange links to truly increase your link popularity, in a way that then engines love. Visit: http://value-exchange.sitesell.com P.S. If you want to use the value exchange as a way of earning commission on Sitesell products then sign up as an affiliate for free at: http://affiliates.sitesell.com (+) Would You Like To Be In the Top 50 Writing Sites? If you want to be in the "Top 50" then click here now. Or how about being listed on the "Best Writing Sites and Top Writer-Related Sites"? Get listed by clicking here. ANNOUNCEMENTS & REQUESTS(+) OnlyWritingArticles - new content list launched!
Looking for free content for your writing-related e-zine or
website? Tired of weeding through irrelevant articles to
find writing-related content? Would you like to gain
exposure by posting your own writing-related articles?
Only Writing Articles is your source for free
writing-related content. (+) WriteSuccess Ezine
If you dream of being a writer and don't know where to
start, I invite you to subscribe to "WriteSuccess" --a free
biweekly ezine of ideas, information and inspiration for
writers. Each issue contains articles on writing, useful
Web sites, writers markets, information on workshops and
much more! (+) Joint Ventures For Writers Whatever it is you need to promote your business, reciprocal
links, ad swaps, etc. Post your request here and let writers
come to you. Promoting has never been easier and won't cost
you a cent. For more info: (+) Children's Writers Wanted
Publisher seeking childrens book writers for current action
adventure series (ages 6-9). Also seeking young adult series
writers (Horror and science fiction) and writer for career/
entrepreneur series for ages 6-12. (+) E-book about writing needs articles
(+) Free Exposure For Creative and Non Fiction Writers We are looking for writers to contribute their interview to help readers decide how they will publish their work. You will get lots of exposure for free in exchange for your advice. If this interests you, send a blank email to interviewbook@beyond-short-story-writing.com for more details. (+) Writing Workshop - $88 Discount for WAPA subscribers! Author Linda Oatman High announces her Writing by the Seaside workshop, to be held this summer in Venice Beach. A discounted registration fee of $88.00 is offered to subscribers of the WAPA Ezine. See http://www.lindaoatmanhigh.com for details. (+) Do You Own A Writing-Related Site That Makes $1000 or More Per Month? If so, a new site launching in a few weeks wants to hear from you now! It won't cost you a penny, and will bring you some great exposure! For more information email me and write that you are responding to this announcement.
|
Copyright © 2003, Writers-and-Publishers.Com, Andrews Technology Marketing.